Korean automotive manufacturer, SsangYong Motor Company officially rebranded as KG Mobility (KGM), highlighting its future direction as a pioneer of the next generation of mobility solutions. The announcement was made at a shareholders meeting held at the company’s headquarters in Pyeongtaek.

In line with its commitment to enhancing customer satisfaction through innovative solutions, Chery Bahrain announced the launch of an advanced AI-powered virtual assistant on its website. The new tool, a first for the Kingdom’s automotive industry, is designed to improve customer interactions by providing convenient, round-the-clock support and access to valuable information.

Chery was recognized as the ‘Pioneering Chinese Global Brand’, the only brand in the automotive sector to win the award, at the Kantar BrandZ China gala held in Shanghai. The event attracted over 1,000 brand builders, financial executives, and top-tier media worldwide.

In line with Chery’s commitment to customer satisfaction by offering the most competitive prices, Chery Bahrain has launched a new summer campaign, providing customers with great value on new vehicle purchases. The campaign, valid until 30th September 2024, offers up to BD 1,200 in savings, inclusive of VAT, insurance, registration, rust protection, and window tinting.

Chery Bahrain announced the launch of a new campaign offering a 7-point vehicle inspection at BD7.9. For any additional repairs identified after inspection, customers will also receive a 20% discount on parts and labor.

Chery, a leading Chinese automotive brand, showcased its achievements in new energy and ecology at the Eco Exhibition in Wuhu, China. Held under the theme, ‘New Energy, New Eco, New Era’, the event attracted 3,000 guests worldwide, who explored Chery’s offerings through interactive activities and displays.

The Eco Exhibition spotlighted Chery’s accomplishments in technological innovation, low-carbon travel, user experience, and emotional connections, reflecting its core principles of ‘Green, Technology, Family, and Companionship’.

Chery, a leading Chinese automotive brand, held the 2024 Chery International Business Conference at Wuhu, China. Approximately 3,000 key industry figures from 80 countries attended the event, where Chery unveiled its new strategy, marking its departure from predatory pricing practices and instead prioritizing high-quality products to boost technological advancements, foster healthy competition, and promote the well-being of the automotive sector.

Chery, a leading Chinese automotive brand, unveiled the Tiggo 9 PHEV at the 18th Beijing International Automotive Exhibition (Auto China 2024), also known as Beijing Auto Show. Chery also showcased the model’s cutting-edge technologies at the event, which attracted over 3,000 guests from 80 countries and regions.

Volvo Bahrain unveiled the EX30, the marque’s first small premium SUV and the newest model in its all-electric lineup. The launch was made during the inaugural edition of EV Forum, Bahrain’s first electric vehicle forum, held at the Gulf Hotel and organized by the Bahrain Insurance Association. In attendance were Volvo Regional Business Manager – Middle East, John Duggan; Ebrahim K. Kanoo (EKK) Directors, Waleed Ebrahim Kanoo, Khaled Kanoo, Isa Kanoo, and top management members, as well as several notable figures from regional and international organizations in the automotive industry.

Hyundai Construction Equipment, Korea recently organized a Middle East dealer service training program in Bahrain. The event drew the attention of 22 industry professionals from Bahrain, Saudi Arabia, UAE, Qatar, and Oman.